Sustainability as an investment craze?

In his book, “Natural Capitalism”, Paul Hawken (co-founder of Smith and Hawken, the wildly successful catalog specialty retailer of gardeners’ dreams), laid out a very compelling case for what has come to be known as the “triple bottom line”.  The notion is that if a company generates profits, while doing what’s right for people and for the planet, it creates a sustainable and competitively advantageous organization.

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I ain’t retiring, so quit asking

I am now of legal age to take advantage of those wonderful senior citizen discounts at Denny’s.  So this subject is one I am intimately familiar with, as a student of the workplace and as one of the many individuals who represent the biggest demographic segment of the American population.  And just how many are we talking about?

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Conditional success

“If we can get two other customers to add 10 million units annually, that will raise our profitability to a level that would make us an attractive acquisition target,” Jeremy explained, as the rest of us listened intently.  Jeremy is the CEO of a manufacturing company that has been struggling to reach a sustainable rate of business for several years.  He continued.

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The reluctant rubber stamp

“Dear Stan,

I’m Chairman of the Board of a large private company.  I was recruited for the specific purpose of ensuring that proper governance was applied to the decisions regarding the strategic future of the organization.  There are strong-willed shareholders who were having disproportionate influence on the company’s management and there was no independence on the board.  I agreed to the role on the stipulation that the company, its board and all shareholders would ‘play it by the book’.

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